#WhyHashtags?

#WhyHashtags?

Maddie Rubalcava

MKTG199

 

 

#What #if #people #talked #like #this #normally? On social media, we are talking that way. Around every corner, companies and individuals are promoting themselves on websites such as Facebook, Twitter, and Instagram. These websites have gone as far as creating what is called “hashtags”; which are defined as being a key phrase without spaces or a single word placed after a pound sign, that convey an emotion or point of view. They were initially created for users to come together with others interested by the same topic by clicking on the hashtag itself, and viewing other pictures, tweets, or pages that relate around the topic. The first one ever was “#barcamp” by Chris Messina. Now, they are used to emote feelings and opinions. Making fun of the overuse of this new “language”, Jimmy Fallon and Justin Timberlake recently acted in a comedy sketch on Fallon’s show, “Late Night with Jimmy Fallon”. Although they are speaking for comedic purposes and making fun of our society, the clip honestly reflects the online language that we have created. By purposely overusing hashtags in the digital short, Fallon and Timberlake display language used by members of a young technologically advanced era.

Recently, as these social media websites have grown exponentially in popularity, the language of younger generations have been altered. Technically fragments, teens are now using hashtags to express their interests on and off of the internet. Whether people use hashtags for the true purpose of quickly finding information on a certain topic or event, or as a way of conversing on social media, hashtags are being seen more often. Whether it is on the bottom of commercials, or on the sides of buses, companies are taking advantage of this new popular way of speech. As an avid social media user, I am curious as to what the new trend will be in the future. But, for the time being, I will just enjoy the humor in Fallon and Timberlake’s jokes.

 

 

http://readwrite.com/2011/02/04/the_first_hashtag_ever_tweeted_on_twitter_-_they_s#awesm=~oDy5hQBUzVsJ0a

 

 

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